Brand
Development
for Tourism App
![Cities Logo](https://brandsxhumans.com/wp-content/uploads/2021/04/Cities-Logo.png)
Client:
Visit Cities
Industry:
Tech-Tourism
Categories:
B2C, Content Creation
The Objective: Visit Cities, a tourism app curating experiences for millenial travelers in iconic cities across the U.S., needed a modern brand identity with brand extensions for the various markets it was entering.
The Solution: Our goal was to ensure each sub-brand embodies a distinct attribute representative of each city. We created a unique brand architecture that connected each sub-brand to the market through color, iconography, imagery, and human stories.
![Logo Architecture for the Tourism App](https://brandsxhumans.com/wp-content/uploads/2021/04/Cities-Main.png)
“If you’re alive, you can’t be bored in San Francisco. If you’re not alive, San Francisco will bring you to life.”
![Branding For Tourism App Branding For Tourism App](https://brandsxhumans.com/wp-content/uploads/2021/04/San-Francisco.jpg)